- Why Choose the MSc in Strategy, Enterprise and Innovation?
- Programme Objectives
- Programme Structure
- Career Opportunties
- Entry Requirements
Why Choose the MSc in Strategy, Enterprise and Innovation?
This full-time MSc prepares you to thrive in competitive and fast-changing business environments. You’ll develop advanced expertise in strategic planning, innovation, analytics and organisational leadership – essential skills for high-impact business roles.
You’ll explore key topics including strategic management, data analytics, transformation and enterprise innovation. Through real-world case studies and a work-based research project, you’ll gain practical insight into what makes businesses succeed – and how to lead them forward.
The Master of Science in Strategy, Enterprise and Innovation is delivered within the Atlantic Technological University (ATU) Quality Assurance and Enhancement framework and awarded by ATU. IBAT Dublin is responsible for day-to-day operations under ATU’s Quality Assurance oversight, including applicant queries/processing, student support and finance-related queries.
In a Strategic Partnership with ATU
Programme Objectives
This programme blends advanced business theory with hands-on practice to build leadership capability and entrepreneurial thinking. It empowers learners to develop, implement and evaluate strategic initiatives in diverse organisational settings.
Programme Learning Outcomes
Graduates of this programme will be able to:
· Critically evaluate strategic analysis, vision and implementation tools
· Design a customer journey map to enhance user experience
· Apply data analytics tools like Tableau, Excel or SPSS to business problems
· Understand how to manage the employee experience in a strategic context
· Review and present academic literature on a chosen research topic
· Recognise key challenges in organisational transformation and change
· Evaluate how to lead for innovation and foster a culture of creativity
In a Strategic Partnership with ATU
Programme Structure
| SEMESTER | MODULES | MANDATORY/ELECTIVE | ECTS |
|---|---|---|---|
| 1 | Applied Strategic Management | Mandatory | 10 |
| HRM and the Future of Work | Mandatory | 5 | |
| Customer Experience Strategy | Mandatory | 5 | |
| Data Analytics | Mandatory | 5 | |
| Research Methods | Mandatory | 5 |
| SEMESTER | MODULES | MANDATORY/ELECTIVE | ECTS |
|---|---|---|---|
| 2 | Organisational Transformation | Mandatory | 10 |
| Innovation and the Entrepreneurial Mindset | Mandatory | 10 | |
| Ethics, Social Responsibility and Sustainability | Mandatory | 5 | |
| Strategic Decision-Making | Mandatory | 5 | |
| Work-Based Learning Research Project | Mandatory | 30 |
Work-Based Learning (WBL)
The Work-Based Learning (WBL) module replaces the traditional dissertation, giving students the opportunity to gain valuable, hands-on industry experience while applying the theories and skills developed throughout their studies. This structured 12-week work placement takes place on-site with a commercial or relevant organisation in Ireland during the summer months, from June to August. While some hybrid roles may be accepted, fully online placements are not permitted. Students are responsible for securing their own placement, either within their current workplace (with employer approval) or in a new organisation that supports their learning goals. This practical module is designed to bridge the gap between classroom learning and real-world business environments, enhancing professional development and career progression.
Career Opportunties
With a strong foundation in strategy, innovation and leadership, graduates of this programme are well-equipped to take on senior roles across business functions.
Whether you’re entering the workforce or advancing your current career, this MSc gives you the tools to lead with confidence and clarity.
Typical career paths include:
· Business Development Manager
· Marketing Strategist
· Project Manager
· HR and People Manager
· Trainee Manager in corporate or startup settings
By combining business knowledge with entrepreneurial agility, you’ll graduate ready to drive results and lead organisational growth.
Excel in Today’s Globalised Business Environment
In a world defined by complexity and change, this MSc gives you a competitive edge. You’ll build a skill set that empowers you to analyse challenges, implement strategy and innovate for growth – essential tools for shaping the future of any organisation.
Further Academic Pursuits
Graduates of this Level 9 master’s degree may progress to doctorate-level studies at ATU or other higher education institutions in Ireland and internationally.
In a Strategic Partnership with ATU
Entry Requirements
Academic Requirements:
Applicants must hold a Level 8 Honours degree (minimum 2.2) in a business-related discipline, or an undergraduate degree where at least 50% of the curriculum comprises business subjects such as management, marketing, accounting, finance or economics.
Admission is based solely on academic qualifications and English language proficiency. Other forms of learning experience cannot be considered.
And English Language Proficiency:
With one of the following:
| IELTS (Academic) | 6.0, no component less than 5.5 |
| DuoLingo | Minimum score 105 (100 in each section, under review) |
| Pearson PTE Academic | Minimum score of 55 |
| TOEFL IBT | Minimum score of 80 |
| Cambridge English Qualifications | A minimum score of 180-190 (FCE Grade B) |
Exemptions:
You may be exempt if you’ve completed a degree in Ireland, the UK or USA within the last 2–3 years or have successfully completed specific courses at IBAT English Language School.
Why Study at IBAT Dublin?
We are Ireland’s leading enterprise-focused third level institution with a special focus on how we guide, support, and mentor our students throughout their college experience and into their working lives.
We know that employers need graduates that can hit the ground running, so we’ve tailored our courses to prepare you to do just that. And if you need an extra hand, our Academic team equipped with years of lecturing and industry experience are ready to support you both in your professional and personal development.
Diverse Programmes
Take your pick of our wide range of courses, each designed with your future in mind.
Expert Tutors
Learn from industry professionals at the very top of their game.
Flexible Learning
Life happens. We get it. Study and achieve your goals on your schedule.
Central Location
Study at one of our two campuses placed in the heart of central Dublin.
Small Class Sizes
Get one-to-one, personalised support from our tutors.